EDAC on the Hill Event ReCap
The inaugural EDAC Day on the Hill took place last week in Ottawa, and the event exceeded the expectations of board members and EDAC staff alike.
Buy-In Begins at Home: The Importance of Stakeholder Support
Marketing your community and its distinct advantages – is a critical function for economic development professionals.
Communication Tools for Economic Developers
A practical guide to social media, blogs and email campaigns
Has Branding Become a Dirty Word?
Branding will cease to be a dirty word if we foster understanding about the scope, the purpose and the intended results of these initiatives.
Member Marketing Survey Results
This report contains the results of the 2010 EDAC Member Marketing Survey, the most current, comprehensive look at Canadian economic development marketing practices available.
Ambassadors: Your Secret Marketing Weapon
The idea behind any ambassador program is simple: In a world of too much information, a message delivered by a trusted source is the most effective.
Place Branding in Practice
For better or worse, there is no escaping the fact that your city or region is already making an impression on the market.