Launching Your FDI Strategy: From Ground Zero to Global Investment

Date: Thursday, September 17
Time: 10:40am
Room: Salon B

Speakers:
Adam Solomon – Vice President, Business Development, Research Consultants International FDI

Description: Attracting foreign direct investment (FDI) can feel like a daunting frontier for economic development teams—especially for communities building their global outreach from scratch. How do you transition from initial strategy to proactive international lead generation, and how do you effectively track and communicate those long-term efforts to council, board members, and community stakeholders? 

Facilitated by international investment attraction experts Research FDI, this practical panel session highlights real-world stories from Canadian Economic Development Officers (EDOs) who have successfully launched and scaled their community FDI initiatives. Panelists will share their honest journeys: how they identified their target sectors, structured their initial outreach budgets, sustained momentum amidst global competition, and built clear reporting metrics to showcase FDI milestones and wins back home